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Corporate Profile
Commission Junction, a ValueClick company, is a leader in performance-based online marketing,
delivering advanced solutions that facilitate strategic online relationships between
advertisers and publishers, driving measurable results for each client. By publishing
performance metrics on advertisers, publishers, and ads within its marketplace and
leveraging its own expertise in online marketing through service, education and
promotion, Commission Junction creates an open marketplace of low risk and high
reward for its clients. The company serves billions of impressions monthly, ranking
it among the largest ad networks in the world. Commission Junction's network includes
leading online advertisers and major publisher sites.
Business Model
Publishers place ads and links directly in and around their content and earn commissions.
Online advertisers extend their reach, build their brand, drive sales and lower
customer acquisition costs — all on a pay-for-performance basis. The company earns
revenue on a per-transaction and subscription-fee basis.
About ValueClick
ValueClick, Inc. (Nasdaq: VCLK) is the single-source provider of media, technology and related services that enable advertisers, agencies and publishers to reach consumers in all major online marketing channels, through our business units:
- ValueClick Media (media.valueclick.com) provides a wide range of online marketing solutions - including Web Marketing, Email Marketing, Lead Generation Marketing and Search Marketing - to create awareness, build brands, deliver targeted visitors, generate leads, drive sales, and grow customer relationships.
- Commission Junction (www.cj.com) provides advanced performance marketing solutions that help marketers increase online leads and sales. By facilitating strategic relationships between advertisers and publishers, Commission Junction leverages its proven expertise in affiliate marketing and search marketing to drive measurable results for its clients.
- Mediaplex (www.mediaplex.com) provides technology and services that help advertisers, agencies and website publishers manage their online advertising and permission-based email campaigns.
For more information, please visit www.valueclick.com.
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